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GlobalData Highlights Transformative Impact of AR/VR Technologies in Construction Industry

Parul Dubey on December 11, 2023 - in News, Technology

The construction industry is on the brink of a profound shift with the integration of augmented and virtual reality (AR/VR) technologies. These advancements promise a radical redefinition of design, planning, and execution in construction projects. The collaborative potential of these technologies extends to project management, safety training, and customer issue resolution, showcasing a transformative trajectory for the industry, says GlobalData, a leading data and analytics company.

Saurabh Daga, Associate Project Manager of Disruptive Tech at GlobalData, comments: “The integration of AR/ VR in construction can transform design and planning. Augmented reality enables real-time visualization and adjustments, reducing errors and revisions. Virtual reality immerses stakeholders in 3D project representations, promoting alignment before construction. These technologies can help streamline project management and collaboration by enabling real-time interaction from anywhere. Additionally, they enhance safety training by simulating on-site hazards in virtual environments, reducing the risk of accidents.”

AR/VR technologies are reshaping the real estate and construction industries, exemplified by the recent collaboration between the US startup Vizalogix and construction solutions provider Texada. This partnership combines Vizalogix’s AR-enhanced video call solution with Texada’s platform, facilitating improved communication between construction equipment dealers and technicians, thereby enabling the prompt resolution of customer issues.    

GlobalData’s Disruptor Intelligence Center cites significant AR/VR advancements in the construction sector, including US-based Trimble’s AR app for construction workers, British construction tech startup XYZ Reality’s AR headset for providing on-site building information modeling (BIM), and US-based construction equipment manufacturer ACECO’s extended reality (XR) and IoT infused equipment health monitoring system.

Daga concludes: “As the construction industry continues to embrace AR/VR, the potential for these technologies is immense. They are anticipated to become game changers in construction processes, driving further advancements in efficiency, safety, and quality. However, the industry faces challenges such as the need for significant initial investment, specialized training for the workforce, and integration with existing technological infrastructures. Addressing these challenges is crucial for fully realizing AR/VR’s potential in construction.”


For more information

Analysts available for comment. Please contact the GlobalData Media Centre

Asia-Pacific: +91 40 6616 6809
EMEA & Americas: +44 207 936 6400

Email: [email protected]

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  • Quotes are provided by Saurabh Daga, Associate Project Manager of Disruptive Tech at GlobalData
  • The information is based on GlobalData’s Disruptor Intelligence Center
  • This press release was written using data and information sourced from proprietary databases, primary and secondary research, and in-house analysis conducted by GlobalData’s team of industry experts

About GlobalData’s Disruptor Intelligence Center

Disruptor Intelligence Center decodes emerging tech-enabled opportunities with must-have information on promising start-ups, technology-led innovations, latest sector trends, consumer insights, and venture capital portfolio investments. It helps to monitor competitor strategies, predict emerging trends, monetize disruptive innovation, decode smart money, mine thought leadership, and capture digital consumers.

About GlobalData

4,000 of the world’s largest companies, including over 70% of FTSE 100 and 60% of Fortune 100 companies, make more timely and better business decisions thanks to GlobalData’s unique data, expert analysis and innovative solutions, all in one platform. GlobalData’s mission is to help our clients decode the future to be more successful and innovative across a range of industries, including the healthcare, consumer, retail, financial, technology and professional services sectors.

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