RICHFIELD, Wis. – Hy-Brid Lifts by Custom Equipment, LLC appoints Eric Liner as its new President and CEO, effective February 5, 2024. He succeeds Jay Sugar, who successfully led the company for the past three years and is retiring March 1, 2024. “We are…
Hy-Brid Lifts Announces Strategic Partnership with ASKO
RICHFIELD, Wis. — Hy-Brid Lifts, an industry leader in high-quality, low-level access equipment, announces they have entered into a strategic partnership…
Hy-Brid Lifts Welcomes Jay Sugar as New President and CEO
RICHFIELD, Wis. (Dec. 2, 2021) – Hy-Brid Lifts by Custom Equipment, LLC has appointed Jay Sugar as its new President and CEO. Sugar brings over 20 years…
Hy-Brid Lifts Goes Pink at ARA
Hy-Brid Lifts displayed models from each of its three series of scissor lifts and a hot pink all-electric scissor lift at the ARA Show in October. RICHFIELD, Wis. – Hy-Brid Lifts, a leader in the access industry, announces a successful…
Hy-Brid Lifts Announces Director of Sales Northeast
RICHFIELD, Wis. (March 18, 2021) – Hy-Brid Lifts, an industry leader in aerial lift equipment, announces Dave Ritz as director of sales covering the northeastern United States and eastern Canada. Ritz’s responsibilities will be to provide customer support…