/ Sensors / The Internet of Things is Setting Up a Culture Clash

The Internet of Things is Setting Up a Culture Clash

Matt Ball on September 8, 2014 - in Sensors

This idea that as we connect devices and sensors, they will combine into some super-intelligent whole that can help save electric costs, make manufacturing more efficient, and even predict our traffic is the underlying promise that many people are hoping for. But, there is a looming culture clash between old-line physical goods and those manufactured by startups.

In old-line businesses, there is an abundance of caution, not just driven by a lack of digital expertise, but by the concern about how this shift will impact their business. Questions I hear discussed range from, how long can I warranty a Wi-Fi module, to how can I support a cloud service for a decade. Others revolve around privacy and making sure data isn’t inadvertently leaked, because unlike Mark Zuckerberg, the CEO of GE or GM can’t just post an apology in a blog and expect any perceived or actual lapses to go away.

There will be consumer outrage, possibly Congressional meetings and likely a visit from a federal agency to contend with, because what people accept on the internet is very different from what they will accept in their homes or businesses.

Read more via Gigaom

Matt Ball

About Matt Ball

Matt Ball is founder and editorial director of V1 Media, publisher of Informed Infrastructure, Earth Imaging Journal, Sensors & Systems, Asian Surveying & Mapping and the video news site GeoSpatial Stream.

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